MediaWrites

Retail overlaps and sponsorship opportunities in the world of women’s sport have soared in recent years, with collaborations such as...

Jon Goldsworthy, a partner in Bird & Bird’s UK Employment team, and Natalie Ali, an associate in Bird & Bird’s UK Employment team,...

The 2024 Olympic Games has been rightly celebrated for the fantastic progress in pursuit of gender equality, with this year’s Games...

In-game monetisation, whether through (among other things) the sale of in-game items, additional content or new features, is an...

AI and advertising A report by McKinsey in 2023 estimated that AI technology has the potential to add between $2.6 trillion and $4.4...

As part of a wider piece of work on online choice architecture, the ASA has recently published two key rulings finding the advertisement...

As calls for greater equality in women's professional football ramp up, awareness is growing of the need to support players who decide to...

On 25 July 2024, the Gambling Commission launched the new Gambling Survey for Great Britain (the GSGB). Going forwards, the GSGB will be...

Early indications are that artificial intelligence (AI) will have a transformative effect on player scouting within professional sport,...

The online gambling monopoly in Finland is soon to be a thing of the past, as the state moves towards market liberalisation. In July...

In July the Gambling Commission CEO, Andrew Rhodes, published a blog on the unacceptable delays that some operators are still imposing on...

AI is changing the world and governments across the globe are grappling with how to reap the benefits of it whilst also addressing the...

A new Code of Conduct for Gambling Related Agreements in Football (the Code), endorsed by the Premier League, The English Football...

Introduction Our Women’s Sport Group hosted its inaugural event: ‘Women’s Sport: Moving the Conversation Forward’ in the London office...

The UK general election will take place on 4th July and the polls are currently pointing towards the Labour party establishing a majority...

In one of the many iconic scenes of Ridley Scott’s movie Blade Runner (1982), an artificial “replicant” called Rachel plays piano for the...